A couple months ago we posted a survey and one of the biggest pieces of feedback we got was that people want to see more business-related articles posted in the community. We loved this idea too and will be making sure to deliver on it for you! I’ll be putting together a collection of interesting articles every couple weeks, and posting them here for you to read. Feel free to comment with your own articles and make sure to let me know if you find this useful! Without further ado…
The Article Roundup: May 4, 2017
A day in the life of one of Etsy’s most prolific sellers
This is a fun story about Sara Charles, who works out of her home studio screen printing and selling her unique pieces on Etsy.
Branding in the Age of Social Media
This is a longer read, but it’s an interesting one! Take a look if you’re interesting in learning more about how branding has evolved over time.
Small Business Administration on Sales Strategy
This gets down to brass tacks. The SBA offers a great resource on putting together a sales strategy, including thinking through goals and tactics for how you get to those goals.
The number of Amazon Prime members has reportedly doubled in the past two years
According to this article from Business Insider, Amazon now has 80 million members in the US 😳 and in addition to the membership fee ($99/year), these people also spend an average of $1,300 with Amazon vs. $700 spent by non-prime members.
This last article got me thinking: what kinds of programs do you offer that inspire loyalty to your business? Is there anything you do for your best customers to thank them and keep them coming back?
