Hey Square Readers,
Welcome to the Square Readers Book Club!
***VOTING HAS ENDED***
Check out our Announcement Post for our first book for April & May 2023
Weāre so excited to kick things off and dive into reading together! But first, we need your help to pick our first book.
These are all books geared towards business owners like you, with strategies that can help run your businesses better. And of course, weāll all share our own experiences along the way.
Weāre starting with 3 books to choose from for our first book for April & May, and weād love for you to help us decide!
1. Start with Why by Simon Sinek
"Why do you do what you do? Any organization can explain what it does; some can explain how they do it; but very few can clearly articulate why. WHY is not money or profitāthose are always results. WHY does your organization exist? WHY does it do the things it does? WHY do customers really buy from one company or another? Starting with WHY works in big business and small business, in the nonprofit world and in politics. Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire.ā
2. The E-Myth Revisited by Michael E. Gerber
āSmall business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business. Gerber walks you through the steps in the life of a businessāfrom entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeedāand shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.ā
3. Competing Against Luck by Clayton M. Christensen
āHow do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Customers donāt buy products or services; they "hire" them to do a job. The "Jobs to Be Done" approach can be seen in some of the worldās most respected companies and fast-growing startups, including Amazon, Intuit, Uber, Airbnb, and Chobani yogurt, to name just a few. By understanding what causes customers to "hire" a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that theyāll pay premium prices to bring into their lives.ā
Which one do you want to read first?
Vote by putting the number 1, 2, or 3 (or the book name) in the comments below!
What else is on your list? Do you have any business books youāve been wanting to read? Put your suggestions in the comments below and weāll take a look and consider them for the next round for June & July.
Stay tuned, weāll announce the first book and start things off on Monday, April 3rd!
Make sure you click Join Group at the top of our Book Club Group Hub.
Also head over and help us pick a day & time for our Live Video Chat Discussion!
We canāt wait to read with you!
Pesso
***VOTING HAS ENDED***
Check out our Announcement Post for our first book for April & May 2023
Hey Square Readers!
Thank you all so much for voting! The results were close with 799 of you voting.
After counting all of them myself (next time I'm definitely doing a poll instead of comments!!), we have a winner:
So many of you wanted to get back to basics, so we're going to be starting with the why with Start with Why by Simon Sinek.
Check out our announcement thread with all of the info.
We can't wait to read with you,
Pesso
