We don’t have a retail store, but when we set up at fairs we invert our booth so people can come inside rather than standing in the aisle looking at something. We have a bright pink floor and have faux neon signs, a tv running videos of AI kids wearing our clothing in different settings. We have so many people say when they come in our booth they forget they are at the fair. In the fair marketing business they say you only have 30 seconds to grab the customers attention and draw them in.
