Square Champion

Feature Request: Add Virtual Stamp Cards to Square Loyalty

I’d love to suggest adding virtual stamp cards as an option within Square Loyalty, alongside the current points-based system.

 

Stamp cards traditionally work best for service-based businesses (beauty, wellness, personal services), while point-based loyalty is better suited for retail. Paper stamp cards were effective but often lost, so a digital version inside Square would keep everything streamlined and in one ecosystem.

 

Why this helps service businesses:

 

  • Services are rewarded by visit count, not spend (e.g., “Buy 5 services, get 1 free”)
  • Clear milestones with no point conversions
  • Less manual work and less client confusion

 

Suggested functionality:

 

  • Option to choose Points-Based or Stamp-Based (Milestone) loyalty
  • 1 virtual stamp per completed appointment
  • Rewards unlock at set visit milestones without resetting progress
  • Fully compatible with deposit-required appointments (stamp added once entire transaction is completed
  • Rewards can be redeemed at checkout even when a deposit was taken—no custom coupons or manual notes
  • A new blank card is started once filled

UX ideas:

 

  • Apple & Android tap-in support (Apple Wallet / Google Pay)
  • Optional QR or tap-to-check-in
  • Visual progress card for clients
  • Notifications when clients are close to a reward
  • Clear stamp history in the client profile

This would eliminate common loyalty workarounds for service-based sellers while allowing Square’s current points system to continue working well for retail. I love Square and want to keep my entire business fully within the ecosystem—this addition would make Square Loyalty far more flexible and service-friendly.

Vanilla
Founder | BareIvory
www.BareIvory.com
Instagram @ BareIvory

Square Champion–Innovator
11 Replies

@Vanilla the milestone-versus-points thing hits home. I run a salon in Miami and Square Loyalty points feel weird when a client just spent $250 on color. Stamps or visit counts map to how we actually think about service.

 

Quick note on @SuperDuper's Apple/Google Wallet point: it's actually doable. I built wallet passes for ViralRef (my referral tool) and they update live when a customer earns something. So a stamp card that fills up in Apple Wallet is technically fine, someone just needs to ship it. Square could totally do it.

 

ViralRef is a referral program not a stamp card, different problem, but the wallet pass plumbing is the same. If you're already looking at other tools, happy to show how it works. Beta is 3 months free right now.

 

Also, kudo'd your post. This should exist inside Square.

 

https://viralref.com