Instead of pushing one ticket at a time, some organizers (some, but not enough) make it easier to buy more in a single click. Ticket bundles are popular with group events, workshops, community meetups, etc.
Here is what we see across TicketsCandy events:
- Events offering group bundles increase average order value by about 28%.
- “Buy 3–4 together” packs account for roughly 15% of total sales on some events.
- VIP or upgrade bundles raise revenue per attendee by around 20%.
The key is keeping it simple. You can create group ticket packs, family bundles, VIP upgrades that’s clearly different, because people often attend with someone else anyway.
A bundle just makes the decision easier )
