[New] Discover new tools for beauty businesses in Square Releases

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We’re excited to share the latest features for beauty businesses from the Spring 2025 edition of Square Releases — designed to help you spend less time on admin tasks, and more time growing. Here’s a look at some of the highlights for beauty:

Booking site branding and customization: Reinforce your brand and reduce client questions with staff bios and service images on your booking site. You can also group services into categories on your online booking site, to help clients better navigate your offerings. ➡️ Learn more here

Waitlist automation: Protect your time and create demand with a waitlist that automatically fills cancellation openings. Clients can add themselves to the list for the time they want, and will get a notification if that time opens up. ➡️ Learn more here

Square Savings: Save automatically with every sale and budget effortlessly, all while earning 1.00% APY3. With smart folder recommendations, it's even easier to set aside funds for key expenses like taxes and supplies. 100% free, no fees or minimums. 

➡️ Learn more here

Packages: Lock in revenue and build customer loyalty with pre-paid packages of services. Perfect for selling a pack of haircuts, blowouts, massages, and more. 

➡️ Learn more here

Custom booking forms: Protect your business and collect important client information with custom forms or contracts, automatically sent after booking. You can confirm they have filled out the form right from their appointment. Custom fields are available in the Premium Plan, but you can send templated forms in the Plus Plan. ➡️ Learn more here

ℹ️ For commission salons: 

Service cost commission deduction: Track back bar or business costs to deduct from staff commissions on each service.  This cost feature is available on the Premium plan.

➡️ Learn more here

Visit the Square Releases hub to check out the full list of new features designed to help you grow your business.