Has anyone had success with any kind of Square marketing while solely using Square invoices?

[Jollene]

Hello! 

I have been using Square invoices now for a little over 2 years and I've had so much success! I've had some customers ask if I were going to open a website but I told not anytime soon. Only because using just invoices and my social media platforms has been working great. So, why fix something that's not broken? 

But I keep seeing all these great Square Marketing tools and I tried one with emailing discount codes but they can't be used on the invoices.

I see the gift cards and I keep pushing those, the text messaging is going around right now but I don't go live like a lot of other businesses. So it's used maybe once or twice a month for out discount days. 

I guess I'm just curious how everyone who doesn't have a website with Square and just uses invoices utilizes the marketing and if it's worked for them.

Thank you!

[HC_Charlie]

Hello @Jollene thanks for your post. You could use Square Marketing to contact your customers via an email newsletter. I often will make daily/weekly posts on social media for my customers who use that, but I have a lot of customers who are not on social media. So maybe once or twice a month, I email them an update through Square Marketing. I'll summarize all of the posts I made on social media, so I don't have to generate any new content for the email newsletter.

I DO often use codes for discounts because I have a retail store, but if you wanted to offer a discount you could still mention that and have your customers request that...can you manually adjust their invoice...or make a note and apply that discount to reflect on their next invoice? I know it's more manual work on your part, but it still could generate engagement with your customers.