There’s always that quiet number in your head where you stop refreshing the dashboard every hour and think, “Okay, this event is happening” )
We hear this a lot from organizers, especially a week or two before doors open.
What we see in TicketsCandy data:
- Most organizers feel “safe” around 65–70% of break-even.
- Events that hit break-even at least 10 days out are far less likely to cancel.
- About 40% of total sales often come in the final week.
Some people calculate it down to the dollar, and others go by gut )
