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    <title>thread Re: How long did it take to build up a customer base for your business? in Community Corner</title>
    <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/730014#M7348</link>
    <description>&lt;P&gt;Our 2 year anniversary is June 1st, we have a "decent" client base. Month after month our ratio of New to Return was 80% New 20% returning and that was constant for I'd say the first 6 months. From them it's been pretty steady Month to Month 50%/50%. So that's a pretty solid foundation. When we opened we did Print and TV advertising and it didn't move the needle much at all and was super expensive (keep in mind this is when we had a cushion of $$, that's all gone now) so we relied on Social Media and doing Events outside our Shop store front. Those 2 things are what drove traffic. It's been touch and go for the last I'd say Year and a Half.&amp;nbsp;&lt;/P&gt;&lt;P&gt;Now almost 2 years in, the shop supports itself, but not outside that, meaning personal bills or personal income. I've thought I might have to get a side gig, but may be too late for that, not entirely sure.&amp;nbsp;&lt;/P&gt;&lt;P&gt;Another thing we have been having to deal with is all these, I guess MAGA or super conservative people coming in demanding we stop selling Tea from China, and get rid of all the Non-Christian artwork in our Shop and replace it with Crosses and other Jesus stuff. I won't do that, I can't do that. This isn't a religious shop, nor a political Shop and never will be. In fact I had to put out a post on all our Social Media that we will not tolerate political speech in our shop, it's not the place for it. Oh boy did they chime in on that post. However, most comments were supportive.&amp;nbsp;&lt;/P&gt;&lt;P&gt;Pudgy's is a Loose Tea &amp;amp; Bulk Spice shop, the only one in town and the only one ever in this town of 135K people. To this day we get people in everyday who had no idea we existed. That is very frustrating. We did everything right, and still its had to break thru. Every time we do a Google Ad, Safeway and Walmart, I'm guessing "Auto" over bid us on the top spots. For example, we did an Ad on Google and Facebook (Facebook being way too expensive in their Ad's) for "Raspberry Chipotle Spice Blend", yada yada yada at Pudgy's Tea &amp;amp; Spice, and within minutes of that Ad popping up on Google or FB, Walmart and Safeway have competing Ad's and because of their brand recognition, we get bumped to 3rd and 4th. We can't compete with that. So we do the best we can with the budget we have,&lt;/P&gt;&lt;P&gt;which pales in comparison to those big chain stores.&amp;nbsp;&lt;/P&gt;&lt;P&gt;But still we plug along, hoping the rest of the Town wakes up and either hears about us, or just stops by. Don't know if we'll make it, but sure is fun in the mean time. We've also observed something since the Pandemic that's new.....People really just don't want to be around People anymore...known now as "Peopling", they just don't want it. That has effected Events especially.&amp;nbsp;&lt;/P&gt;&lt;P&gt;So that's my 2 cents on this topic. Hope some lessens can be drawn from it.&amp;nbsp;&lt;/P&gt;</description>
    <pubDate>Thu, 23 May 2024 21:52:20 GMT</pubDate>
    <dc:creator>pudgysshop</dc:creator>
    <dc:date>2024-05-23T21:52:20Z</dc:date>
    <item>
      <title>How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721300#M7263</link>
      <description>&lt;P&gt;&lt;SPAN&gt;Hey everyone &lt;span class="lia-unicode-emoji" title=":waving_hand:"&gt;👋&lt;/span&gt;&lt;/SPAN&gt;&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;SPAN&gt;When you are starting a new venture, it can take a while before you get your first customer and build up a community of customers around your business. And the work doesn’t stop after those early days either.&amp;nbsp;&lt;/SPAN&gt;&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;SPAN&gt;Inspired by &lt;a href="https://community.squareup.com/t5/user/viewprofilepage/user-id/662748"&gt;@Committed&lt;/a&gt;'s question on &lt;/SPAN&gt;&lt;A href="https://www.sellercommunity.com/t5/New-to-Square/Hello-Community/td-p/720792" target="_blank" rel="noopener"&gt;&lt;SPAN&gt;how to attract more clients to their business&lt;/SPAN&gt;&lt;/A&gt;&lt;SPAN&gt;, we’d love to know:&lt;/SPAN&gt;&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;H3 class="lia-align-center"&gt;&lt;SPAN&gt;How long did it take to build up a customer base for your business?&lt;/SPAN&gt;&lt;/H3&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;SPAN&gt;What did you do to source them and how did you feel when you got your first yes or that first sale? Share with us below!&lt;/SPAN&gt;&lt;/P&gt;</description>
      <pubDate>Tue, 17 Dec 2024 13:55:35 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721300#M7263</guid>
      <dc:creator>tranguyen</dc:creator>
      <dc:date>2024-12-17T13:55:35Z</dc:date>
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    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721444#M7264</link>
      <description>&lt;P&gt;Hello i would say for me on my House Cleaning business it took me about 3-6 months to get a decent amount of clients and then from there it just continued to grow&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Thu, 11 Apr 2024 04:54:51 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721444#M7264</guid>
      <dc:creator>wanda33</dc:creator>
      <dc:date>2024-04-11T04:54:51Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721467#M7265</link>
      <description>&lt;P&gt;What would you say was the biggest driver in growth after the 3-6 months?&lt;/P&gt;</description>
      <pubDate>Thu, 11 Apr 2024 12:14:27 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721467#M7265</guid>
      <dc:creator>maxpete</dc:creator>
      <dc:date>2024-04-11T12:14:27Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721736#M7266</link>
      <description>&lt;P&gt;For me, about a year.&amp;nbsp; BUT, I had to move to a more reputable salon to do it.&amp;nbsp; The first salon I worked in was a mess and I did not grow my books much there.&amp;nbsp; After getting into a more business-minded salon my client booked quickly and once I went out on my own completely that continued to grow.&amp;nbsp;&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Fri, 12 Apr 2024 18:09:39 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721736#M7266</guid>
      <dc:creator>Doran</dc:creator>
      <dc:date>2024-04-12T18:09:39Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721738#M7267</link>
      <description>&lt;P&gt;Love hearing that when you bet on yourself, it paid off!&lt;/P&gt;</description>
      <pubDate>Fri, 12 Apr 2024 18:11:48 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721738#M7267</guid>
      <dc:creator>maxpete</dc:creator>
      <dc:date>2024-04-12T18:11:48Z</dc:date>
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    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721785#M7268</link>
      <description>&lt;P&gt;In the wine and food world, you're continuously growing the customer base and if you aren't, the business is probably retracting.&lt;/P&gt;</description>
      <pubDate>Fri, 12 Apr 2024 23:22:52 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721785#M7268</guid>
      <dc:creator>vinesandrushes</dc:creator>
      <dc:date>2024-04-12T23:22:52Z</dc:date>
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    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721802#M7269</link>
      <description>&lt;P&gt;I would have to say word of mouth and lots of Facebook posts and advertising was the driver's in my business since I'm do House Cleaning&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Sat, 13 Apr 2024 02:39:34 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721802#M7269</guid>
      <dc:creator>wanda33</dc:creator>
      <dc:date>2024-04-13T02:39:34Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721803#M7270</link>
      <description>&lt;P&gt;Thankfully for me I didn't have to worry about location because I go to other clients houses so that wasn't an issue.&lt;/P&gt;</description>
      <pubDate>Sat, 13 Apr 2024 02:42:03 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721803#M7270</guid>
      <dc:creator>wanda33</dc:creator>
      <dc:date>2024-04-13T02:42:03Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721804#M7271</link>
      <description>&lt;P&gt;Thank you&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Sat, 13 Apr 2024 02:42:23 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721804#M7271</guid>
      <dc:creator>wanda33</dc:creator>
      <dc:date>2024-04-13T02:42:23Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721805#M7272</link>
      <description>&lt;P&gt;Yes that is the truth. The food business is a tricky business to get in anyway. It's either going to make it or not.&lt;/P&gt;</description>
      <pubDate>Sat, 13 Apr 2024 02:43:55 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721805#M7272</guid>
      <dc:creator>wanda33</dc:creator>
      <dc:date>2024-04-13T02:43:55Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721808#M7273</link>
      <description>&lt;P&gt;Very cool to hear!&lt;/P&gt;</description>
      <pubDate>Sat, 13 Apr 2024 03:38:03 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721808#M7273</guid>
      <dc:creator>maxpete</dc:creator>
      <dc:date>2024-04-13T03:38:03Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721813#M7274</link>
      <description>&lt;P&gt;Thank you. What kind of business do you do?&lt;/P&gt;</description>
      <pubDate>Sat, 13 Apr 2024 04:35:42 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721813#M7274</guid>
      <dc:creator>wanda33</dc:creator>
      <dc:date>2024-04-13T04:35:42Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721829#M7275</link>
      <description>&lt;P&gt;I'm on the community team here at Square! But I used to run my own web design freelance business in the past &lt;span class="lia-unicode-emoji" title=":slightly_smiling_face:"&gt;🙂&lt;/span&gt;&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Sat, 13 Apr 2024 11:55:59 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/721829#M7275</guid>
      <dc:creator>maxpete</dc:creator>
      <dc:date>2024-04-13T11:55:59Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722004#M7276</link>
      <description>&lt;P&gt;&lt;STRONG&gt;In my mobile food business it took me 8 months to really get of the ground and after it has been a grind to keep finding new customers. But I still find them through word of mouth.&lt;/STRONG&gt;&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;René&lt;/STRONG&gt;&lt;/P&gt;</description>
      <pubDate>Mon, 15 Apr 2024 08:42:22 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722004#M7276</guid>
      <dc:creator>GourmetOnWheels</dc:creator>
      <dc:date>2024-04-15T08:42:22Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722014#M7277</link>
      <description>&lt;P&gt;Word of mouth tends to be a great consistent source of customers. Curious to hear if you're exploring new ways to attract customers this year?&lt;/P&gt;</description>
      <pubDate>Mon, 15 Apr 2024 11:13:11 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722014#M7277</guid>
      <dc:creator>maxpete</dc:creator>
      <dc:date>2024-04-15T11:13:11Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722016#M7278</link>
      <description>&lt;P&gt;&lt;a href="https://community.squareup.com/t5/user/viewprofilepage/user-id/275942"&gt;@tranguyen&lt;/a&gt;&amp;nbsp;depends on the nature of the business, however for our business its a continual, ongoing process to build and there is the natural loss, but always aiming for a net gain. Using the typical marketing mix Social Media, influencers, local radio if you can get on a slot, local publications who want to do a feature on you etc. Promotional discounts via your existing customers to refer new customers to your business is a nice one, Square Marketing has all the tools to help you achieve this. The process will never end, just keep chipping away at it and you will keep finding new innovate ways to build the following.&lt;/P&gt;</description>
      <pubDate>Mon, 15 Apr 2024 12:04:53 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722016#M7278</guid>
      <dc:creator>doc_choc</dc:creator>
      <dc:date>2024-04-15T12:04:53Z</dc:date>
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    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722017#M7279</link>
      <description>&lt;P&gt;One thing you touched on here that is super important is the mindset of always learning, always evolving. You're spot on that this process isn't ever completed (well until you don't have a business anymore) so it's always great to keep testing the waters!&lt;/P&gt;</description>
      <pubDate>Mon, 15 Apr 2024 12:20:28 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722017#M7279</guid>
      <dc:creator>maxpete</dc:creator>
      <dc:date>2024-04-15T12:20:28Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722055#M7280</link>
      <description>&lt;P&gt;It took us about 2 years- but we had Covid in the middle which actually was critical to our success and building our customer base.&amp;nbsp;&lt;/P&gt;&lt;P&gt;We opened in November of 2018. We immediately, at opening, began posting on social media. About a year in we hired our customer to take photos for instagram. At that time having a cohesive page was in style (it's amazing how things change).&lt;/P&gt;&lt;P&gt;&amp;nbsp;&lt;/P&gt;&lt;P&gt;Winter of 2019 we launched our e-commerce site via square. We had no idea how important that site was going to become.&lt;/P&gt;&lt;P&gt;&amp;nbsp;&lt;/P&gt;&lt;P&gt;Obviously March 2020 we closed the physical store through June of 2020. Those three months we decided to go live every single night on Instagram. We did it out of necessity to maintain the connection with our customers. Who know those 3 months would have grown a customer base that we still have to this day.&lt;/P&gt;&lt;P&gt;&amp;nbsp;&lt;/P&gt;&lt;P&gt;If you are B to C I cannot stress how important social media is. It's where your customers are and it's FREE!&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Mon, 15 Apr 2024 15:45:01 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722055#M7280</guid>
      <dc:creator>DinaLRosenberg</dc:creator>
      <dc:date>2024-04-15T15:45:01Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722066#M7281</link>
      <description>&lt;P&gt;What a journey it has been!&lt;/P&gt;</description>
      <pubDate>Mon, 15 Apr 2024 16:00:09 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722066#M7281</guid>
      <dc:creator>maxpete</dc:creator>
      <dc:date>2024-04-15T16:00:09Z</dc:date>
    </item>
    <item>
      <title>Re: How long did it take to build up a customer base for your business?</title>
      <link>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722101#M7282</link>
      <description>&lt;P&gt;Building up our customer base has been quite a journey. When I first started out, I went all-in and managed to get fully booked within just 6 months. However, as we've expanded and brought on more nail technicians to meet demand, our approach has evolved. Now, on average, it takes about 3 months to get them to around 50% booked, and typically around 8 months to reach full capacity. Of course, the timeline can vary depending on when they start, with seasons playing a significant role in our industry.&lt;/P&gt;</description>
      <pubDate>Mon, 15 Apr 2024 17:50:05 GMT</pubDate>
      <guid>https://community.squareup.com/t5/Community-Corner/How-long-did-it-take-to-build-up-a-customer-base-for-your/m-p/722101#M7282</guid>
      <dc:creator>Stacelyn24</dc:creator>
      <dc:date>2024-04-15T17:50:05Z</dc:date>
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