thread Re: What’s the best event advice you ignored at first? in Community Corner

What’s the best event advice you ignored at first?

TicketsCandy — Thu, 12 Feb 2026 04:14:57 GMT

This usually comes from organizers after their second or third event. The first time, you think you know better, but then reality teaches fast )

What we see across TicketsCandy events:

- Events that start marketing at least 4 weeks out sell about 35% more tickets.

- Organizers who email their list before posting publicly see ~20% of sales come in the first 2 days.

- Clear deadlines (price increase or tier ending) increase final-week sales by around 25%.

So, the common advice people ignore at first, but probably should not:

“Start earlier.”

“Build your list.”

“Don’t rely only on social media.”

Donnie-M — Fri, 13 Feb 2026 15:33:18 GMT

Test your equipment before you take the first sale.

TicketsCandy — Sat, 14 Feb 2026 02:51:54 GMT

Hard learned lesson? Nothing worse than finding out your tech doesn't work when people are already showing up )