thread Google Analytics Tracking for Square Appointments booking flow in Appointments & Bookings

Google Analytics Tracking for Square Appointments booking flow

RTCR — Mon, 22 Sep 2025 13:46:06 GMT

The title of this thread has been edited by a Square Moderator from the original: "Google Analytics Tracking for Square booking flow"

Google Analytics Tracking for Square booking flow please!

Re: Google Analytics Tracking for Square booking flow

_Violet — Tue, 11 Mar 2025 22:22:30 GMT

Hi again, @RTCR 👋 Thanks for your suggestion.

This is also a feature request. This request has already been submitted to the Square Appointments Ideate Board here. Another Seller, @beautifulco has provided a workaround in this thread if you'd like to give it a try.

You can keep an eye on the feature request on Ideate for further updates as well as the Square Appointments Product Updates board.

Re: Google Analytics Tracking for Square booking flow

mitin — Mon, 12 Jan 2026 15:54:13 GMT

Hi Everyone,

I am continuing the discussion here as the previous long-standing thread regarding this topic was recently closed.

I understand the significant challenge many of us face with Square Appointments, particularly the difficulty in accurately tracking conversions when running Google Ads. After consulting with both Square support and Google, I confirmed that the standard setup has limitations in this area.

To address this, I developed a custom solution. I built a bespoke booking interface that retains Square as the backend engine but keeps the frontend experience entirely on my own website. This setup allows for full control over Google Analytics and conversion tracking.

You can view the live implementation here: fancynailsspa.com/bookings

If you are interested in learning more about this approach or have specific questions, feel free to send me a private message.

Best,

Mitin

Re: Google Analytics Tracking for Square Appointments booking flow

iBooker_Online — Thu, 25 Jun 2026 06:40:12 GMT

@RTCR hi! No it is imposible. Many topics on Square developers and community is followed up, but Square still does not implement this feature.

I created my own widget via square bookings api. Unfortunately - this is the only way for now how you can track conversions from square booking page.