thread Re: Experiential Retail in Retail & eCommerce

Experiential Retail

TCSlaguna — Wed, 17 Jun 2026 16:35:19 GMT

Over the last few years there has been a shift in malls having "shops" to "experiences."

Escape rooms, VR experiences, arcades (coming back!), obstacle courses, mini golf!

How do you create an experience?

Have you recently added new services to attract interest?

@DinaLRosenberg @MudFire_Dex

Re: Experiential Retail

MudFire_Dex — Wed, 17 Jun 2026 18:45:33 GMT

We definitely have added other classes, basic and advanced wheel classes, mug making, hand-building, bird-houses, pet-portraits. I do feel like people want to do something with people they love not just buying something.

Re: Experiential Retail

rtfulk — Wed, 17 Jun 2026 20:01:10 GMT

We don’t have a retail store, but when we set up at fairs we invert our booth so people can come inside rather than standing in the aisle looking at something. We have a bright pink floor and have faux neon signs, a tv running videos of AI kids wearing our clothing in different settings. We have so many people say when they come in our booth they forget they are at the fair. In the fair marketing business they say you only have 30 seconds to grab the customers attention and draw them in.

Re: Experiential Retail

repopgifts — Thu, 18 Jun 2026 21:06:04 GMT

We have always had the tagline: it’s not just a store, it’s an experience!

There’s a store tour video on our website repopgifts.com where you can see all of the prop replicas that we build and have as photo-ops.

I do think that whatever experiential element you add to a retail space needs to make sense. Otherwise it seems forced and insincere.