thread Re: Featured Square Online Site: Fatback’s BBQ in Online Store

Featured Square Online Site: Fatback’s BBQ

AdamB — Wed, 19 Nov 2025 16:36:45 GMT

Hello Sellers! Every other week, I will be featuring rad sites built using Square Online by Sellers like you. It’s a great way to pick up tips that you can incorporate into your own site!

This week we’re going to look at the online ordering page for Fatback’s BBQ that Super Seller @Devin3627 created:

https://order.fatbacksbbq.com

The first thing you’ll notice is how well the site matches the branding of Fatback’s BBQ. The background image, font, and colors are all the same as you’d see on packaging right at the restaurant. Consistent branding not only looks professional but creates a more seamless experience for your customers whether they buy online or in-person.

The next thing that stood out to me were the item images. If you like BBQ, you’re mouth will water when you see these:

Holy moly.

This is super important with food where customers will want to see what they’re going to eat. This applies to essentially anything you sell online even if it's not incredibly tasty BBQ. The more your customer feels like they are looking at the item in person, the better.

The last point I will highlight is the organization of the categories. They’re laid out in what (to me, at least), is an order that makes sense. The first two categories are merch and time-sensitive specials.

It’s potatoes for me as I write this… I love potatoes… Sorry, I was distracted. 😬

After the potatoes… er, specials, you see meals in increasing sizes, and finally sides and extras. This is a pattern you’ll see repeated in printed menus, too, so it’s an intuitive sequence for a person to order from.

What do you think? Let me know in the comments below! Let me know if you have a site you want to nominate - just send me a private message (hover over my username, then click on the button in the popup to send a message)!

Re: Featured Square Online Site: Fatback’s BBQ

pessosices — Tue, 10 Aug 2021 19:08:27 GMT

Looks great with some really great tips thrown in - thanks so much for featuring them and giving us some great ideas!

Re: Featured Square Online Site: Fatback’s BBQ

Minion — Tue, 10 Aug 2021 19:25:34 GMT

+1, Yeah that's some mouth watering food right there. Looking forward to seeing more featured sites!

Re: Featured Square Online Site: Fatback’s BBQ

sliceofitaleigh — Wed, 11 Aug 2021 15:45:10 GMT

I wish I could edit the website with more detail. it has a lot of limitations of how we can make it look!

Re: Featured Square Online Site: Fatback’s BBQ

AdamB — Wed, 11 Aug 2021 15:57:25 GMT

Thanks for your comment, @sliceofitaleigh. Keep any suggestions about the website editor in mind - I'd like to do an event soon in which those suggestions will be topical. Stay tuned!

Re: Featured Square Online Site: Fatback’s BBQ

KKGFBB — Wed, 11 Aug 2021 22:58:07 GMT

The photos are mouth watering. Did you "do-it-yourself"?

Re: Featured Square Online Site: Fatback’s BBQ

HC_Charlie — Wed, 11 Aug 2021 23:02:17 GMT

I love the front page, from the background watermark that overlays the solid color background, to the silhouette plate of food. Very well done! I'm curious about the technical way this was created? Is this a Weebly site or another 3rd party site that is connected to their Square account? I too wish there were more graphic and visual controls to my Weebly hosted site.

Oh, and I'm not even mentioning the food. I'm too distraught over not being able to get some of this deliciousness. It goes without saying the photos/food look fabulous. 🍽

Re: Featured Square Online Site: Fatback’s BBQ

BestStringing — Thu, 12 Aug 2021 00:34:56 GMT

The best free tier square site there is or will be:

https://best-stringing.square.site

🎾🎾🎾

Re: Featured Square Online Site: Fatback’s BBQ

sotexbbqco — Thu, 12 Aug 2021 12:06:18 GMT

How do you customize font to match logo style? I his homepage image, but it's not clear to me if he did that with the square site, or if that was 3rd party work. Do you have any insight into these questions?

Re: Featured Square Online Site: Fatback’s BBQ

ViolantesMeat — Thu, 12 Aug 2021 17:50:50 GMT

More Text options would be nice for the website. It is very limited.

I have also inquired about the ability to hide Categories on the website instead of having to delete and then recreate them later, i.e. Holiday Specials. That's a lot of time and work lost.

Re: Featured Square Online Site: Fatback’s BBQ

AdamB — Mon, 16 Aug 2021 22:45:16 GMT

Not going to lie, @BestStringing. A machine that strings tennis rackets fascinates me! There should be a segment of the TV show "How it's Made" on that. 🙂

Re: Featured Square Online Site: Fatback’s BBQ

AdamB — Mon, 16 Aug 2021 22:46:35 GMT

Hi, @sotexbbqco! Our help article on choosing fonts in Square Online talks about uploading your own custom font.

Re: Featured Square Online Site: Fatback’s BBQ

AdamB — Mon, 16 Aug 2021 22:49:11 GMT

I see what you mean, @ViolantesMeat, and it would make sense to have that control at the category level since we do at the item level.

Re: Featured Square Online Site: Fatback’s BBQ

Archie1 — Thu, 19 Aug 2021 19:47:39 GMT

how did he get the bakground to reach over the header?

Re: Featured Square Online Site: Fatback’s BBQ

AdamB — Thu, 19 Aug 2021 20:02:17 GMT

Correct me if I'm wrong, but you simply made your navigation section background transparent so the other section background shows, right, @Devin3627?

Re: Featured Square Online Site: Fatback’s BBQ

Devin3627 — Thu, 19 Aug 2021 22:33:18 GMT

Thanks @pessosices! Let me know if I can help in any way!

Re: Featured Square Online Site: Fatback’s BBQ

Devin3627 — Thu, 19 Aug 2021 22:34:55 GMT

It does! As a web developer it's one of the more frustrating things for me to deal with. However, I will say there are some much more simple hacks of making things the way you want them now! Far better than before. Is there something in particular you are struggling with? Perhaps I could help ya out!

Re: Featured Square Online Site: Fatback’s BBQ

Devin3627 — Thu, 19 Aug 2021 22:37:28 GMT

Thank you @KKGFBB ! I did:) That was pre-understanding what photography really was haha. So a lot of those photos are below desirability. However, you gotta run with what you can do!

It's obviously a pretty extensive process, we have over 100 items in total on our catalog, so it can be exhausting. Make it, take it, edit it, it's a lot. Let me know if you ever need any pointers! I love helping out!

Re: Featured Square Online Site: Fatback’s BBQ

Devin3627 — Thu, 19 Aug 2021 22:40:50 GMT

Hhaha, thanks Charlie! This site was actually built and is still on Weebly!

The only thing I pay for is the domain name upgrade for brand reasons. However, yes! Big, beautiful, brand slamming background images always sit well with your customers. That's definitely not the first picture I had up there, but after sharpening our brand over and over, it's stuff like that that really matters! Let me know if you'd like any advice or info on how to implement anything!

Honestly, none of it's magic, however, it really helps to be a designer and a web engineer!

Re: Featured Square Online Site: Fatback’s BBQ

Devin3627 — Thu, 19 Aug 2021 22:50:56 GMT

I do! Sorry for the delay in response @sotexbbqco :).

This platform is still built all on the back of Weebly!

The font style change is pretty simple now, you just go to Edit Site > Site Design > Fonts > (2 bar menu in top right) > "Add or Manage Fonts" on the bottom of that slide. Just upload your .otf file from your computer or download the font from Google or whatever your font source.

It's totally all me:) Let me know if you need any help! I'd be happy to help!