thread Re: Social Media: How often a week do you post to social media? in Beauty & Wellness

Social Media: How often a week do you post to social media?

Doran — Wed, 25 Aug 2021 20:01:47 GMT

Online marketing is king these days for driving traffic to websites and store fronts. I'm really trying to figure out a good rhythm for online marketing but struggle to find consistency.

So How often do you post to social media?

Weekly, monthly, randomly? How did you figure out the right schedule?

Re: Social Media: How often a week do you post to social media?

VanKalkerFarms — Wed, 25 Aug 2021 22:42:50 GMT

we post daily, as many people might only see 2-5 of them a week thanks to FB algorithms. Try to not just be straight advertising but more engaging posts. For example instead of just a post with a name of an item you carry, make it a post with a picture saying something like I just saw this and had to post because can you believe the color, it is so bright. It is hard but try to make it not feel like advertising and more "spur of the moment" or have tricks and tips. Live videos always seem to do well, just keep them shorter probably less than a couple of minutes with some quick updates in-store or of coming items. Posting at 9 am about a deal that lasts until noon is unlikely to gain traction as FB won't feed it out fast enough unless somehow it goes viral quickly. You'll see many people say I just saw this and it is 12 hours later. You can recycle some posts too after a few months as many of the followers will never have seen it the first time. I always find it amazing when a pic with basically the same text posted for the 4th time in a year suddenly ends up with 40 comments and 1000 likes

Re: Social Media: How often a week do you post to social media?

Doran — Fri, 27 Aug 2021 19:36:01 GMT

GREAT tips!

Re: Social Media: How often a week do you post to social media?

Lyn4Skin — Sat, 28 Aug 2021 12:28:44 GMT

I try for once a week but some weeks we’re so busy that it’s tough. We always make sure there is an image with the post. The posts with the highest views & comments are the ones with pics of staff with a visually attractive shot of part of the spa.

We have Fun Fact Fridays and Trivia Tuesday with Jamie whenever we can. Asking for comments or responses makes posts more interactive. Blessings!

Re: Social Media: How often a week do you post to social media?

AdamB — Mon, 30 Aug 2021 23:44:29 GMT

I agree - these are awesome! I know you're really busy right now, @VanKalkerFarms, but when you have time it would be super rad to see a post that goes in depth with this with a few examples. You're using great social media strategy!

Re: Social Media: How often a week do you post to social media?

SoLaraSalon — Tue, 31 Aug 2021 13:26:31 GMT

I do once a week.

Re: Social Media: How often a week do you post to social media?

Corey_TheBarber — Tue, 31 Aug 2021 13:33:04 GMT

Hello. I would post a few times a week but spread it out. Beginning,Middle, and End. Also think about the times people are on social media. Also hashtags work great. A certain area,topic,audience ect.

Re: Social Media: How often a week do you post to social media?

receecup4080 — Tue, 31 Aug 2021 13:41:37 GMT

I find it really hard to post on social media, I have a few young ladies in the salon that post daily and it works for them. I wish I could do that but I am so busy like now would be a good time if I put the time in. LOL

Re: Social Media: How often a week do you post to social media?

Hairqueenkc — Tue, 31 Aug 2021 13:43:30 GMT

I post as often as I can . I also take a million hair pics of the client trying to find a nice shot! I also use the viva cut app to chop up before and after videos!

Re: Social Media: How often a week do you post to social media?

Corey_TheBarber — Tue, 31 Aug 2021 13:50:19 GMT

Just have to take your time and collect a few and post once or twice a week go through and set a slight schedule to advertise on social media

Re: Social Media: How often a week do you post to social media?

LaChellaBella — Tue, 31 Aug 2021 13:51:23 GMT

I would say at least a couple of times a week post to social media. Your following/friends need to see that consistency to gain and keep interest.

Re: Social Media: How often a week do you post to social media?

Kas_aesthetics — Tue, 31 Aug 2021 13:57:55 GMT

I post on my personal beauty blog 4-5times a week.and on our Kas_aesthetics_wellness page every day, sometimes twice a day.

Usually second page is where you may copy and paste previous info. It's only about our spa, technology, clients etc.

Re: Social Media: How often a week do you post to social media?

Butterflyaesthi — Tue, 31 Aug 2021 14:24:37 GMT

I try my best to post daily or at least every other day.

Re: Social Media: How often a week do you post to social media?

Terrife — Tue, 31 Aug 2021 14:25:10 GMT

Do you guys usually get more engagement and customers from Facebook or Instagram?

Re: Social Media: How often a week do you post to social media?

Corey_TheBarber — Tue, 31 Aug 2021 14:29:46 GMT

Instagram for me and I have a Google page as well.

Re: Social Media: How often a week do you post to social media?

BaileyInSA — Tue, 31 Aug 2021 15:17:24 GMT

I try to post daily but it's difficult when I am really busy. Also, many of my clientele do not want their photo (before and after) posted on social media. I have an older age group that is not really on social media so they do not like to be posted. Therefore, I am limited to general posts, sometimes a before/after when allowed, product and service postings. I have not really seen any new clients from any post, however; it's likely because I can't post b/a photos so I am told. Nearly all of my business was built on word of mouth as I do no advertising. Wish I could get more from social platforms but it is probably time to hire someone.

Re: Social Media: How often a week do you post to social media?

RUAware — Tue, 31 Aug 2021 16:01:00 GMT

Hi there,

I try to schedule no less than 3 posts a week on FB & IG through Business Suite.

Re: Social Media: How often a week do you post to social media?

SkylaShanell — Tue, 31 Aug 2021 17:14:48 GMT

I used to post daily but it’s draining. So, I also use facebook’s business app which allows you to schedule ahead.

Re: Social Media: How often a week do you post to social media?

ikindred — Tue, 31 Aug 2021 17:16:34 GMT

I'm still struggling with this also. I normally post about 4 times a week. I sometimes feel that I don't always have enough relevant things to post more than 4 times.

Re: Social Media: How often a week do you post to social media?

Doran — Tue, 31 Aug 2021 22:39:08 GMT

that is really smart! great tip.