thread Re: Growing My Beauty Business in Beauty & Wellness

Growing My Beauty Business

Sheli — Tue, 09 Dec 2025 18:31:27 GMT

Looking for any tips on growing business awareness. How do you use square??

Re: Growing My Beauty Business

indianathomas — Fri, 08 Aug 2025 20:49:11 GMT

I could show you stuff that will blow your mind. Could spend a week going over everything. The first thing would be to get your brand and website up and going. Your website allows you to tell your story and is the gateway for your clients. Sign up for Square for Appointments to make it stupid simple for your customers to book with you. Square for appointments will also allow you a better work-life balance in that you can block out times. Visit our website www.keva.com as an example.

When thinking of your website, think about your BRAND and your STORY. Is your company a Noun, a Verb, or both? What are you about? What is your proprietary competitive advantage? Tell that store on your website.

Once your website is up and going, do the following:

Next, start encouraging your clients to sign up for your email and text marketing list. It will take time to build your list; however, you will be ahead of the curve.

Enable Tracking Tools

Sign up for the tracking tools already available for your Square website. This allows you to test engagement, track marketing results, and change course if needed.

Buy up all of your competitor names:

Consider using Google Ads (ads.google.com) and purchase all of your main competitor names. This will funnel traffic from them to you and excellerate your grown. I've attached a screenshot.

That's a start for now. Lot's more you can do.

Re: Growing My Beauty Business

cadresalon — Wed, 13 Aug 2025 18:48:03 GMT

@indianathomas we built our whole website and online booking platform out on Square: www.cadresalon.com let us know what you think

Re: Growing My Beauty Business

TMoses — Wed, 13 Aug 2025 19:28:49 GMT

Hi all, I have a beauty supply store front and online store, but get very little traffic online.

Re: Growing My Beauty Business

christiema — Wed, 13 Aug 2025 19:34:46 GMT

I love your website! Very clean and modern. Who was the designer? I’d love to use them as well.

Re: Growing My Beauty Business

PinkStudioSpa — Wed, 13 Aug 2025 20:47:34 GMT

How do you purchase all of your leading competitor names?

Re: Growing My Beauty Business

CakedByke — Wed, 03 Sep 2025 15:06:02 GMT

Beautiful!! I’d love to support your page! What’s your Instagram?

Re: Growing My Beauty Business

VasquezMK — Wed, 03 Sep 2025 18:58:09 GMT

Have you tried Google Business? There is personalized guidance available for those who choose to use this advertising tool though there is either a monthly or yearly price.

Re: Growing My Beauty Business

TMoses — Wed, 03 Sep 2025 21:19:21 GMT

Yes, spoke with Google Merchant Center Support. They helped me with changes to local listings in Merchant and have a list of items that I should follow up with Square to address.

Re: Growing My Beauty Business

TMoses — Wed, 03 Sep 2025 21:21:05 GMT

Thank you! My site is www. kdbeautyde.com

Re: Growing My Beauty Business

TMoses — Wed, 03 Sep 2025 21:22:23 GMT

I designed my own… it’s still a work in progress

Re: Growing My Beauty Business

TMoses — Wed, 03 Sep 2025 21:24:43 GMT

Love it! Very classy and personable! Well done!

Re: Growing My Beauty Business

lilisalazar — Fri, 12 Sep 2025 20:36:30 GMT

Your site is beautiful! 😍

Re: Growing My Beauty Business

lilisalazar — Fri, 12 Sep 2025 20:46:27 GMT

@Sheli

Growing awareness comes down to clarity and consistency.

Looking at your site, I’d recommend focusing on one main call-to-action. Right now you’ve got “Shop Products” front and center (eCommerce), but the secondary button says “Book Now.” Since I don’t see hours, address, or service details, I’d ask: what’s making you more money right now, services or products?

Double down on the winner first, then expand into the other.

If you’re a local service provider, Google Business Profile is non-negotiable.

Set it up if you haven’t already, then:

Collect as many client reviews as possible
Post 3x/week (before/after shots, in-progress photos, quick updates)
Keep your hours and info up-to-date

That way, when people search for “hair near me,” you’ll actually show up.

For inspiration, here are two salons we’ve built Square sites for services:

Hope that helps! 🙂

Re: Growing My Beauty Business

ChickenRacer — Mon, 15 Sep 2025 02:20:18 GMT

How's your social media presence? I would assume this is quite a large part of this industry?

Re: Growing My Beauty Business

JUYBoutique20 — Mon, 15 Sep 2025 21:19:43 GMT

Beautiful website and salon.

Re: Growing My Beauty Business

Sheli — Wed, 24 Sep 2025 15:41:56 GMT

Beautiful. I would love to know more about how you did it

Re: Growing My Beauty Business

Subport — Mon, 29 Sep 2025 21:04:02 GMT

Don’t sleep on Google My Business either. A lot of people are literally just typing “nails near me” or “best lash extensions” into Google, and if your GMB profile isn’t updated, you’re missing out. Post photos, keep your hours correct, and write a clear service list with the words people actually search for. It’s free and it’s one of the easiest ways to show up in that little map section at the top of search. @lilisalazar touched on GMB very well.

Honestly, combining both is where the magic happens. Square keeps your day-to-day running smooth and your clients happy, while GMB helps new people find you. When they can book right after finding you on Google, it’s almost effortless growth.

We had Neon Digital Media help us with our local seo in Las Vegas to help with our Google My Business optimization

Re: Growing My Beauty Business

ChickenRacer — Mon, 29 Sep 2025 22:32:42 GMT

+1 to this.

I had a learning moment recently, where my event name is the thing I focus on most, as on socials it gets the most presence. But for google, the venue gets the views. So i need to be careful in how I split my energy

Re: Growing My Beauty Business

Subport — Tue, 30 Sep 2025 07:19:57 GMT

Thats awesome! I love hearing people use it to learn more.